A founding member of the IAB UK Lead Generation Council, Trine became Chair of the Council in 2011 and is steering their agenda to broaden the knowledge of online lead generation. Trine is also head of Online Lead Generation at ad pepper media.
Justin is a regular commentator in the marketing and trade press as well as being a founder member of the IAB’s Online Lead Generation Council.
Albina is an experienced Media Planner & Account Manager for Funnel Lead Marketing and is responsible for buying and optimising client campaigns for brands including Eaga, Hotel Chocolat, Style369 (Arcadia) and Against Breast Cancer.
Elise has spent her career in television, news and production for award winning companies in the UK and US. She conceived LMN with her colleague David Hall to satisfy the growing need for strong editorial and discussion on the subject of Lead Marketing.
In his role as Chair of The DMA’s Data Council, he has been a vociferous advocate of industry best practice, consumer responsibility and data quality. Mark is also founder and CEO of data management company, The REaD Group plc.
Tony founded Fusion Response Marketing a European Direct Marketing Agency with offices in London and Spain in 2011. Fusion’s focus is to replicate some of their already successful on-line and off-line lead generation products into European markets for their international clients.
Stuart is Managing Director of full service creative agency Tiga. Helping clients to shape their brand propositions and leverage their marketing budgets, Tiga integrate print and digital channels to design and develop effective creative solutions.
Peter founded the Magnetise Group in 2007 to improve the reach, return and accountability of digital spend. Its proprietary platform powers a suite of products to create and manage advertising, marketing and lead generation campaigns that deliver revenue.
Julian joined Dianomi in 2007 and has helped to establish them as the leader in the UK's Premium Lead Gen market. Previously he was Commercial Director at Victor Chandler, where he was responsible for marketing and business development.
Justin is the Managing Director of TTH Media, one of the fastest growing, full service digital agencies in the UK and a specialist in performance marketing.
LinkedIn, compared to Facebook and Twitter, is 277% more effective than the two social media giants when it comes to generating marketing leads, according to recent reports.
Some companies and businesses nowadays try their best to find out the ins and the outs of various marketing tactics.
The reason companies fail to exploit their demand generation success is that they fail to implement a process to manage the final piece of the marketing funnel.