Strategic Account Manager, Funnel Lead Marketing
Albina initially worked in banking as a web developer for Uni Credit Group. In 2009, she left the company to pursue a full time MSc in e-Business Management and upon graduating took up a post as an online planner for specialist digital agency EDR. Working primarily on direct response campaigns for clients including Credit Expert (Experian), Albina was responsible for planning and buying lead gen campaigns.
In 2010 Albina moved to Funnel Lead Marketing where she first worked as a senior media planner - responsible for planning, buying and optimising client campaigns. Recently she has taken-on the role of strategic account manager, working closely with brands, including for brands including Eaga, Hotel Chocolat, Style369 (Arcadia) and Against Breast Cancer.
She has a keen interest in ad technologies and strategic ad campaign planning.
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