Featured articles about Financial Services

RSA splits lead marketer responsibilities in overhaul

By Elise Rappoport - Posted on 20 May 2011

RSA is restructuring its marketing department following the departure of Clare Sheikh, director of strategy, marketing and customer, after four years at the company. more>

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Brand Focus: Grove Pension Solutions

By Elise Rappoport - Posted on 11 May 2011

Michael Ormond, Founder of Grove Pension Solutions Ltd, describes the importance of Lead Marketing in their customer acquisition campaigns since a change in government legislation saw his market diminish over night by almost 60%, which saw many of his competitors operating in the field fold. more>

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